Online casino and poker games deal Playtech – SEGA

A long expected deal was recently affirmed by leading international designer, developer and licensor of software Playtech that it would supply internet gambling software for the internet poker and casino activities of SegaGames Ltd.

Online poker and casino games

Under the terms of the license agreement Playtech will offer a full range of online poker and casino games via the SegaPoker and SegaCasino websites.

Internet gaming software

SegaGames stated: “The leader in internet gaming software, Playtech, was the natural option for SegaGames Limited and we are very please to corporate with them.” The thrilling agreement doesn’t seem unique; software provider CTXM has also declared segathat it will be offering software for Sega’s new gambling website.

Facing market

At the FlopTurnRiver website, Joseph Ewans is suggesting that Playtech’s participation may result in a more extensive return on the American market, as Playtech performed well in the non-US facing market during the last years.

Playtech – SEGA

He writes: “Playtech, owner of the iPoker platform, posted the best results among the Euro-focused companies. It has become the most frequent played poker platform, which excludes US gamblers, despite the fact that Playtech was not able to fight the supremacy of PokerStars or Full Tilt. That was until recently, when Party Poker was able to jump over iPoker, forcing them back to fourth place.”


“As the UIGEA’s end seems near, numerous major gaming brands are preparing a return to the US market in a big way,” according to Ewans. He believes that numerous poker platforms are preparing themselves for the eventual end of the UIGEA. Playtech’s association with a famous brand and gaming giant like Sega can surely provide support when the new market opens.
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